Ubisoft Store review

Updated October 1, 2026 · LootCue Editorial Team · Facts checked October 1, 2026

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Our verdict

The Ubisoft Store is Ubisoft's own shop, so everything the publisher puts on sale sits in one place with its extra content, in-game currency and subscription, and refunds stay possible within a short window. It suits players who prefer buying from the company that has shipped its games since 1986.

Key facts

Best for
Players who want Ubisoft's own shop for games, extra content and in-game currency under a single login.
Legal entity
Ubisoft EMEA SAS (Source, checked October 1, 2026)
Headquarters
France (Source, checked October 1, 2026)
Founded
1986 (Source, checked October 1, 2026)
Support channels
Email, Help-centre (Source, checked October 1, 2026)
Services
Game library
Platforms
Pc, Playstation, Xbox, Switch
Official website
store.ubisoft.com

Game key stores

Buyer protection
Yes (Source, checked October 1, 2026)
Instant delivery
Yes (Source, checked October 1, 2026)
Region lock shown
No (Source, checked October 1, 2026)
Loyalty scheme
Yes (Source, checked October 1, 2026)
Legal entity
Ubisoft EMEA SAS (Source, checked October 1, 2026)
Headquarters
France (Source, checked October 1, 2026)
Founded
1986 (Source, checked October 1, 2026)
Support channels
Email, Help-centre (Source, checked October 1, 2026)
Products
Game keys, Dlc, In game currency, Game subscriptions
Platforms
Pc, Playstation, Xbox, Switch
Store type
Publisher store

Apps and profiles

Elsewhere
WikidataWikipediaLinkedInX

Pros and cons

Pros

  • A purchase lands in your Ubisoft Connect library automatically, so PC players never copy a redemption code.
  • Every amount you spend earns loyalty points that later come back as a discount on the store.
  • One account carries the catalogue across PC, PlayStation and Nintendo Switch, so a game follows you between machines.
  • A game you regret can still be sent back for a refund if you ask in good time.

Cons

  • Refunds are conditional: the request has to be quick and the game must be barely played, so a title you got properly into is hard to send back.
  • Terms come from Ubisoft EMEA SAS, registered in France, so prices and refund rules follow that market rather than your own.
  • Because Ubisoft sets the shelf price itself, the discount route on offer is the store's own loyalty points, which you have to spend down before they pay off.
Ubisoft Store

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Scored 9.0 / 10 by LootCue.

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Who it suits

  • Players who want a game's extra content and in-game currency from the same shop as the game itself.
  • PC players on Ubisoft Connect who like a purchase appearing in their library straight away.
  • Players who enjoy turning what they already spend into credit toward a later order.

Who should look elsewhere

  • Shoppers who expect to keep a game they played for a good while, since a refund applies to one barely touched.

The company behind it

The Ubisoft Store is operated by Ubisoft, and the name on the terms of sale is Ubisoft EMEA SAS, registered in France. That registration matters at checkout: it points to the market whose consumer rules sit behind the price you see, the refund conditions you agree to and the wording of the terms. It also tells you where to take a problem if a purchase does not arrive as described. Reaching the company runs through email and help centre. Both routes end at the same business that made the game, which is helpful when an order problem or a missing download is specific to one title. If a purchase needs a live conversation, allow time for a written reply instead of expecting to be helped on the spot.

How Ubisoft Store compares

Frequently asked questions

What does the Ubisoft Store sell?+

It is Ubisoft's own shop, run by Ubisoft EMEA SAS, and it carries full games alongside their extra content, in-game currency and the subscription. A purchase goes straight into your Ubisoft Connect library, so a PC player never has to type in a redemption code.

Which devices can I buy for, and who am I buying from?+

Purchases cover PC, PlayStation, Xbox and Switch, and a PC key goes straight into Ubisoft Connect rather than needing a code typed in by hand. The seller on your receipt is Ubisoft EMEA SAS, so a support question goes to the company that made the game.

Can I get a refund on something I bought?+

A bought game can be refunded, but the request has to arrive inside the store's short window and the game has to have been barely played. A title you have put real hours into sits outside that scope, so the value drops fast once a session begins.

Do I get anything back for spending in the store?+

Spending on the store earns loyalty points, and those points turn into a discount on a later purchase. That makes it worth checking your balance before a big release, since the discount applies to an order you were going to place anyway rather than pushing you to spend more to start.

How do I get help with an order?+

Questions go to the same business that made the game, and the store answers by email and through its help centre. Support sits with Ubisoft EMEA SAS, so an order problem or a missing download heads to the publisher's own desk, which helps when the issue is specific to a single title.

What does the Ubisoft subscription include?+

It is aimed squarely at Ubisoft's own catalogue rather than games from other studios, and the seller is Ubisoft EMEA SAS. Worth a look if most of your play sits with one maker, and less useful if you move between titles from several studios and want a single fee to cover all of them.

Is this Ubisoft or a reseller?+

You buy from Ubisoft itself, so the price on the shelf is the publisher's and any discount comes from the store's own loyalty scheme rather than a reseller code. Ubisoft has been making games since 1986, and this is where it sells them directly.

Which market's terms apply to my purchase?+

The seller is Ubisoft EMEA SAS, registered in France, so the terms of sale you accept at checkout follow that market's rules. If you are reading prices in another currency, or buying for a friend in a different country, check what the refund conditions say before you pay.

Sources

Compiled from 5 source pages, checked October 1, 2026. We did not open an account.

Not confirmed yet: Plan price per month.

Ubisoft Store

Ubisoft Store

Players who want Ubisoft's own shop for games, extra content and in-game currency under a single login.

9.0/10Visit

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