Updated October 18, 2026 · LootCue Editorial Team

Plaza Japan vs Sanrio

Plaza Japan scores 9.3 and Sanrio 9.2 out of 10. Compare their differences and shared features below.

Plaza Japan

Higher score in this comparison

9.3/10

Sanrio

9.2/10

Plaza Japan vs Sanrio: the differences

Plaza Japan vs Sanrio
ComparePlaza JapanReviewSee alternativesSee alternativesSanrioReviewSee alternativesSee alternatives
Brand or storeStoreBrand
Price from€3.60$6
Return window7 days30 daysHigher
MarketsAU, GB, NZ, SG, USUS, MX, CA
Pre-ordersYesNot confirmed

Same on both: Officially licensed only (Yes).

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Key differences

  • Plaza Japan scores higher overall: 9.3 vs 9.2.
  • Return window is higher at Sanrio: 30 days vs 7 days.
  • Products: only Plaza Japan offers Scale figures, Prize figures, Chibi figures.
  • Products: only Sanrio offers Blind boxes.
  • Franchises: only Plaza Japan offers Video games, Marvel, Dc.
  • Markets: only Plaza Japan offers AU, GB, NZ.
  • Markets: only Sanrio offers MX, CA.

Our verdict on each

Plaza Japan

Plaza Japan is a Japanese collectibles and model retailer. Its catalogue examples include a Takara Tomy BEYBLADE X set, a Blokees Flash plastic model and a Good Smile Company Void figure. These listings show the range of collectible formats available to compare.

Read the full Plaza Japan review

Sanrio

Sanrio suits fans who want licensed merchandise rather than a fan-made copy, and every piece here comes from the company that owns the characters. Buyers weighing the trade-off should know that returns run 30 days of receipt and cover current merchandise in its original condition and packaging.

Read the full Sanrio review

Score breakdown

Plaza Japan vs Sanrio
AreaPlaza JapanSanrio
Cost9.8Higher9.2The entry point quoted for blind boxes is $6, and the rest of the range is priced item by item.
Offer8.99.2HigherThe menu groups anime merch, apparel, figures and more, so there is more to browse than the plush most fans arrive for.
Trust9.1Not confirmed

Availability and regulation

Plaza Japan vs Sanrio
CountryPlaza JapanSanrio
HeadquartersJapanUnited States

How they place

Plaza Japan vs Sanrio
RankingPlaza JapanSanrio
Anime figures17 of 4722 of 47
Statues, action figures and collectibles25 of 6431 of 64
Blind boxes and designer toys15 of 4822 of 48
Anime, manga and comics shops15 of 3419 of 34
Game, band and pop-culture merch45 of 7550 of 75
Japanese snack and mystery boxes5 of 207 of 20

Every fact side by side

Plaza Japan vs Sanrio
FactPlaza JapanSanrio
ProductsScale figures, Prize figures, Action figures, Vinyl figures, Chibi figures, Statues, Model kits, PlushPlush, Blind boxes, Vinyl figures, Statues, Action figures
FranchisesAnime, Video games, Marvel, Dc, Star wars, Sci fiCovers moreAnime
Legal entityNot confirmedSanrio, Inc.
HeadquartersJapanUnited States
Founded2004Not confirmed
Support channelsEmail, Phone, Help centreEmail, Phone, Help centre

Fandom merchandise stores

Plaza Japan vs Sanrio
FactPlaza JapanSanrio
DepartmentsFigures, Anime merch, Manga, Plush, Game merch, Japanese snack boxesAnime merch, Apparel, Figures, Mystery boxes, Plush
Free delivery thresholdNot confirmed$50

Trading card shops

Plaza Japan vs Sanrio
FactPlaza JapanSanrio
Card gamesPokemon, Yugioh, One piece, Lorcana, DigimonNot confirmed

Where each stands against the rest

Plaza Japan vs Sanrio
FactPlaza JapanSanrioMedian
Return window7 dayslowest quarter30 daysat the median30 days

Median across 51 listed brands.

Pros and cons

Plaza Japan

Pros

  • A Takara Tomy BEYBLADE X BX-53 All-in-One Set is listed.
  • A Blokees DC Legend Edition Flash plastic model is listed.
  • A Good Smile Company POP UP PARADE SP Void figure is listed.

Sanrio

Pros

  • Run by Sanrio, Inc. and licensed, so what you buy is the brand's own stock rather than a fan copy.
  • Returns are accepted within 30 days of receipt for current merchandise in its original condition and packaging.
  • The range runs across plush, blind boxes, vinyl figures and more under the same roof, so figures and plush come from a single seller.

Cons

  • Returns require current merchandise in original condition and packaging, so anything opened falls outside the 30 days window.
  • Delivery covers the United States, Mexico and Canada, so readers elsewhere have to source the goods another way.
  • Support runs on email, phone and help centre, with no live chat listed for a quick answer.

Who each suits

Plaza Japan

Who it suits

  • Shoppers looking across several collectible formats in one retailer catalogue.

Sanrio

Who it suits

  • Collectors who want licensed Sanrio goods rather than fan reproductions.
  • Gift buyers who want a clearly stated returns window rather than a discretionary policy.
  • Fans of the house characters, since listings pair names like Hello Kitty and Cinnamoroll with outside crossovers.

Who should look elsewhere

  • Readers outside the store's delivery markets, who would rather buy from a seller in their own country.
  • Collectors who want pre-owned or graded pieces, since this is the brand's own shop for its own merchandise.

Country by country

Plaza Japan vs Sanrio
CountryPlaza JapanSanrio
CanadaNoYes
MexicoNoYes
United StatesNoYes

Questions about each

Sanrio

Is this the official store, or a reseller?+

This is the brand's own store rather than a fan shop or a marketplace, and the operator behind it is Sanrio, Inc. For a collector that settles the authenticity question before price matters, because the goods come from the company that owns the characters themselves.

What do things cost?+

Blind boxes are the cheapest way in, and the entry point quoted for them is $6. Vinyl figures, plush and statues each carry their own price, and sale pricing appears on parts of the range, so a figure that looks cheap this week may not be next week. Check the item page before budgeting for a run of blind boxes.

Is delivery free, and where does it ship?+

Standard shipping is free on orders over $50, and the site states that for US orders. The store delivers to the United States, Mexico and Canada, plus US military bases and US territories, so a buyer in another country will need a forwarder or a local seller. Check the threshold before checkout, since it changes the arithmetic on a small order.

What can I send back, and for how long?+

Returns are accepted for current merchandise in its original condition and original packaging within 30 days of receipt, unless otherwise noted. An unopened piece in its box qualifies, while a used or repackaged one does not, so the window helps when the item goes back as it arrived. Some lines carry their own notes, so read the item page before a large order goes out.